September 15, 2021 Tyler Hewes, CFP® “What’s in a name? that which we call a rose By any other name would smell as sweet;” Romeo & Juliet, Act 2, Scene 2 In the world of finance, the number of designations that can follow one’s name can be a dizzying array of letters and punctuation. The Financial Industry Regulatory Authority (FINRA) website lists over 200 credentials or designations a financial professional could potentially earn, with a wide variety of educational requirem